Union Deli

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Knowing one’s weakness is the key to gain victory. That is the absolute rule of war… and restaurant business.

Union has been strolling around everyone’s face in the culinary business by claiming the crown for best bakery in Jakarta; the jewel is undoubtedly their glorious Red Velvet Cake. However, they still fall behind to the likes of Collete and Lola in terms of money-making. Why? The reason is simple; they don’t have enough stores.

Union had 2 notable spaces and the most famous out of the two is located in Central Jakarta, in a mall called Plaza Senayan (the other one is in most western part of the city, which no one really cares). A great place to meet expatriates, desperate rich housewives who are looking for fun with their frenemies, and a bunch of teens seeking the next hip place to hang out (I shamelessly get into this third category). Still, it is not the best place to sell cakes.

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Orient8

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‘Hedonism’ is a new trending word in social media right now, right after ‘fine dining’ and #2015. What’s more annoying is I found myself using this way too many times with my friends, especially when we were eating at Orient8 in Mulia Hotel. Eating at Mulia means major bucks, which you will try to cope by thinking how good the foods are. Orient8 is no different. Standing right beside Table8 and one of 3 main restaurants of Mulia Hotel, Orient8 kicked my wallet in spiral of recession and self-loathing, yet I still left the restaurant with a smile.

Like many other fine dining restaurants, Orient8 open around 12 am to 2.30 pm, then after changing some dishes and prepare a few fancy things for dinner, they open again around 6 pm to 11 pm. If you are planning to have a cool Sunday brunch with a bunch of your friends, you better make reservations a few days before. Honestly, I was concerned about not getting seats, but my friend reassured me that everything was going to be okay.

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Bakerzin Revisited

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A few months ago I came to Bakerzin to taste their infamous macaroons. While I did have a great time in there, one slice of plain strawberry cake at the end of the meal kind of ruined the whole experience. That’s not a reason for me not to come back though, especially with my sister paying this time.

Sunday might not the best time to have a brunch since all of the good tables were already taken, but we managed to score a seat right beside the window, which means better Instagram pictures for me. Our waiters were the same cheerful man that instantly offered us real menu books this time. I will stop here and give a quick compliment to whoever designed Bakerzin’s menu books. Good job, man! Everything is in the right place with the right font and beautiful photos, without being overly decorative to the level of chaotic collages of ice creams and steaks. Kitchenette needs to learn a thing or two from Bakerzin in this particular area.

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Quick Review – Popolamama

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As holiday season is approaching its undeniable ending, hanging out together with my friends proved to be more difficult than usual. I have to accept that I am going to have a solo lunch today at this new restaurant called Popolamama. What a shame, I know. To my surprise, not many people have heard about this new Japanese Italian fusion restaurant before. Opening up first in Grand Indonesia, Central Jakarta, Popolamama quickly gained some of the city’s most influential food writers attention and in the blink of an eye, it has opened another branch in West Jakarta, which is also the one I visit for my first ever solo lunch. A risky yet brave business move… Continue reading

Majestic Chinese Restaurant

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If you look at travel books or magazine, there is always something similar with all of them. They’re suggesting you to stay away from popular (possibly overrated) tourist places and go follow the locals. For some reasons, I bought this cliché suggestion in my last visit to Hong Kong. Wanting to avoid touristy dim sum places, like the infamous Tim Ho Wan, I chose to stop at Jordan MTR Station and followed my relative’s suggestion to an authentic Chinese restaurant called Majestic.

The place wasn’t too hard to find. Yes, just like many other ‘hidden’ gem, it’s hard to spot because Majestic Restaurant is actually occupying an entire third floor of a building, not having it’s own private space. I had to look for the sign, which is also covered with Hong Kong’s chaotic billboard arrangements, and pushed number 3 in an old squeaking elevator.

It was quite an adventure, I am telling you. Continue reading